The event was organized by the support of the main department of tourism and cultural heritage of Samarkand region and the consulate general of the Republic of Uzbekistan in Yekaterinburg.

During the meeting, the sides discussed the tourism potential of Samarkand and Chelyabinsk and the development of future cooperation. During the meeting, V2V talks were held, during which various travel companies also exchanged contacts for further fruitful cooperation.

Such meetings will serve to promote the Samarkand brand, as well as further increase the flow of tourism from the Russian Federation.